Brighton and Hove’s Consumer Habits Regarding The Sun

As of the 14th November, 2016, the survey on The Sun has had 114 respondents.

The responses are listed below:

From 146 respondents, the following was found:

1) Do you buy newspapers?
No = 51.4% (75 responses)
Yes = 48.6% (71 responses)

1b) Do you buy The Sun newspaper? (71 responses)
No = 98.6% (70 responses)
Yes = 1.4% (1 response)

1c) If The Sun newspaper was not available in the store/outlet/newsagents would you… (1 response)
Go to another store = 0% (0 responses)
Buy a different paper = 100% (1 response)
Not buy a paper at all = 0% (0 responses)

1d) What newspaper would you buy if The Sun was unavailable? (1 response)
The Daily Mail = 0% (0 responses)
The Daily Mirror = 100% (1 response)
The Guardian = 0% (0 responses)
The Telegraph = 0% (0 responses)
The Daily Express = 0% (0 responses)
The Morning Star = 0% (0 responses)
The New Day = 0% (0 responses)
The i = 0% (0 responses)
The Times = 0% (0 responses)
The Financial Times = 0% (0 responses)
The Daily Star = 0% (0 responses)
A local or regional newspaper = 0% (0 responses)

2) If a store/outlet/newsagents did not stock The Sun, would you… (146 responses)
Be more inclined to shop there = 65.8% (96 responses)
Be less inclined to shop there = 6.2% (9 responses)
Be unchanged – it would make no difference = 28.1% (41 responses)

 

 

 

 

 

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